
Startup podcast guide
Traction
Are you hungry to scale your startup? Struggling to break through the noise and capture your target market? Traction is your playbook for growth. Hosted by founder and tech PR consultant James Taylor and Peter Hopton, a founder, investor and mentor to multiple early-stage tech…
Overview
Traction podcast overview
About Traction
Are you hungry to scale your startup? Struggling to break through the noise and capture your target market? Traction is your playbook for growth. Hosted by founder and tech PR consultant James Taylor and Peter Hopton, a founder, investor and mentor to multiple early-stage tech startups, we go beyond the headlines to reveal the gritty realities of building a successful tech business. Discover the growth stories and strategies that cut through the clutter, the tactics that convert prospects into loyal customers, and the growth hacks that fueled rapid expansion. We share unfiltered stories from founders, marketers and other experts who’ve been there, done that, and lived to tell the tale. Traction isn’t just inspiration; it’s a masterclass in acquiring customers, building a brand, and achieving escape velocity. Tune in and ignite your growth engine.
Why Upseed includes it
The podcast focuses on growth strategies and stories from tech startup founders and experts, making it highly relevant to the startup ecosystem.
Who may find it useful
Founders, Operators, General Tech may find this series useful. Its recurring topics include Startup Building, Growth Strategies, Marketing, Customer Acquisition.
Operational profile
Series profile
These publication facts describe the series record. Recent publishing activity appears under Track record.
- Series type
- Episodic
- Content type
- Audio
- Published by
- Roaring Mouse Public Relations
- Language
- English
- Geographic focus
- Global
- Last reviewed
- March 17, 2026
- Published episodes
- 11
- publisher-supplied series count
- Recent episodes linked
- 11
- admitted official episode destinations
- Series first published
- February 13, 2025
- publisher-supplied publication metadata
- Latest episode
- June 6, 2025
- latest official destination found
Publication metadata and latest official episode destinations · Independent Upseed startup-relevance assessment · March 17, 2026
Latest episodes
Listen at the publisher's destination
Upseed links out to the destinations supplied by the publisher and does not host or reproduce the audio.
Common questions
Using this podcast guide
No. Upseed independently researches and organizes startup information. The show description, artwork, and episode destinations originate from the podcast's public distribution metadata.
Source and update disclosure
Know what this page is based on
Source basis
Public podcast distribution metadata, publisher-supplied destinations, and structured Upseed relevance research.
Last reviewed
March 17, 2026
Known limits
Series description, artwork, author, publication count, and episode destinations come from public podcast distribution metadata. Startup relevance, topics, audience, and inclusion are Upseed's machine-assisted assessment. Verify current details at the publisher's official destination.
Upseed is an independent guide. It is not affiliated with Traction, its publisher, guests, or distribution platforms.