Organization · Community
THE STARTUP RACE
The Startup Race is a UK-based organization that offers a unique competition model for early-stage startups, focusing on revenue generation rather than traditional pitching. Founded in 2020, it aims to transform fundraising by providing a platform for founders to demonstrate their revenue growth over a year.
Overview
What THE STARTUP RACE does
What THE STARTUP RACE is
The Startup Race is a UK-based organization that offers a unique competition model for early-stage startups, focusing on revenue generation rather than traditional pitching. Founded in 2020, it aims to transform fundraising by providing a platform for founders to demonstrate their revenue growth over a year.
How it participates in the startup ecosystem
The current public profile supports community and event host capabilities. Each capability below is shown separately so organization identity and role-specific information do not get conflated.
Operational profile
Organization status and context
Organization status describes the entity itself. Funding and program availability appear within the relevant capability profile.
- Operational status
- Active
- Organization type
- Community
- Founded
- Founded in 2020
- Approximate age
- About 6 years
- Structured capabilities
- Community · Event host
- Last reviewed
- March 6, 2026
Official channels
Find THE STARTUP RACE elsewhere
Open the official website or a supported primary organization account.
Capability profile
THE STARTUP RACE as a community
Community overview
The Startup Race is an innovative community that aims to transform the traditional fundraising landscape for startups. Founded in 2020, it emphasizes revenue generation over conventional pitching methods. The organization hosts a year-long competition where founders can showcase their revenue growth, with the winner receiving a significant investment. This model not only provides funding opportunities but also fosters a supportive environment for early-stage startups to thrive.
Community focus
The Startup Race focuses on early-stage startups that have achieved a minimum of £5,000 in Annual Recurring Revenue (ARR). The competition is designed to highlight revenue growth over a year, providing a platform for founders to demonstrate their business potential. Additionally, the organization offers a preparation program to help participants meet entry criteria and enhance their chances of success.
Member value
Members of The Startup Race gain access to a unique competition that prioritizes revenue generation, along with coaching and support to improve their business strategies. Participants can benefit from networking opportunities, mentorship, and the chance to win substantial investments to fuel their growth.
Membership
- Recorded members
- 1,000
- Pricing models
- free
Format and cadence
- Modality
- in-person
- Schedule
- rolling-admissions
- Commitment
- light
Availability
- Membership state
- Accepting
Audience and fit
- Audience
- Founders
- Benefits
- network-access and mentorship
- Program types
- community
- Selection criteria
- open
- Stages
- Pre-seed · Seed
- Regions
- United Kingdom
Community activity
- Annual events
- 400
Events and activity
The Startup Race conducts over 400 events, including competitions and coaching sessions, aimed at supporting founders in their revenue growth journey. The main event is the year-long competition where startups compete based on their revenue performance.
Notable members
Notable past winners include Jonas Virsilas, who achieved 12X revenue growth in 2020, and Priyanshu Nath, who achieved 44X revenue growth in 2022. Mariely Macias Olmedo was a runner-up in 2022, showcasing significant revenue growth as well.
Capability profile
THE STARTUP RACE as an event host
Event focus
The Startup Race focuses on early-stage startups that have achieved a minimum of £5,000 Annual Recurring Revenue (ARR). The competition allows founders to publicly compete for 52 weeks, measuring their performance by actual revenue generated rather than traditional pitch decks or investor meetings. The winner receives £100,000 in SEIS-eligible investment, and a preparation program is offered to help founders meet entry criteria and enhance their chances of success.
Format narrative
The competition is structured over a year, allowing founders to demonstrate their revenue growth publicly. It emphasizes real performance metrics instead of conventional pitching methods.
Participant value
The Startup Race provides a unique platform for founders to showcase their revenue growth, offering significant investment opportunities and support through a preparation program.
Format and cadence
- Event types
- pitch-night
- Modality
- in-person
- Startups can present
- Yes
Availability
- Registration state
- Accepting
Audience and fit
- Selection criteria
- open
- Stages
- Pre-seed · Seed
- Audience
- Founders
- Regions
- United Kingdom
Speakers and past editions
Past editions
The Startup Race has conducted over 400 events and coached more than 1,000 founders. Notable past winners include Jonas Virsilas, who achieved 12X revenue growth in 2020, and Priyanshu Nath, who achieved 44X revenue growth in 2022.
Common questions
What to know about THE STARTUP RACE
Upseed classifies THE STARTUP RACE under the Community organization type. Its current public profile includes community and event host capabilities.
Source and update disclosure
Know what this page is based on
Source basis
Public organization and program material, official websites, and structured Upseed records.
Last reviewed
March 6, 2026
Known limits
Capability profiles appear only when a structured public profile also contains decision-useful role evidence. Terms and availability can change.
Upseed is an independent guide. It is not affiliated with or endorsed by the organization described on this page.