Organization · Community

The Purse

The Purse is an organization focused on women's economic empowerment and financial independence, addressing the gender investment gap through education and advocacy.

CommunityCommunityPublisher

Overview

What The Purse does

What The Purse is

The Purse is an organization focused on women's economic empowerment and financial independence, addressing the gender investment gap through education and advocacy.

How it participates in the startup ecosystem

The current public profile supports community and publisher capabilities. Each capability below is shown separately so organization identity and role-specific information do not get conflated.

Operational profile

Organization status and context

Organization status describes the entity itself. Funding and program availability appear within the relevant capability profile.

Operational status
Active
Organization type
Community
Founded
Founded in 2019
Approximate age
About 7 years
Structured capabilities
Community · Publisher
Last reviewed
March 16, 2026

Official channels

Find The Purse elsewhere

Open the official website or a supported primary organization account.

Capability profile

The Purse as a community

Community overview

The Purse is an organization focused on empowering women financially. Founded by Jana Hlistova, who has a background in wealth creation, entrepreneurship, and financial education, The Purse aims to provide education, support, and tools to help women manage and grow their finances. Based in the UK, the organization addresses the unique financial challenges women face throughout their lives.

Community focus

The Purse invests in women's financial education and empowerment. It aims to engage women in financial discussions and decision-making, recognizing that women often face different life trajectories and financial risks compared to men. The organization emphasizes the importance of women taking control of their financial futures and becoming investors.

Member value

Members receive access to curated financial news, personal finance tips, and investment information specifically tailored for women through a weekly newsletter and podcast.

Membership

Pricing models
free

Format and cadence

Modality
online
Schedule
rolling-admissions
Commitment
light

Availability

Membership state
Accepting

Audience and fit

Audience
Founders · Students
Benefits
mentorship and network-access
Program types
community
Selection criteria
open

Community activity

Events and activity

The Purse publishes a weekly newsletter and hosts a podcast focused on financial news, personal finance, and investing for women.

Notable members

Jana Hlistova - Founder.

Capability profile

The Purse as a publisher

Editorial focus

The Purse is dedicated to empowering women financially by providing education, support, and tools to help them manage and grow their finances. The organization recognizes the unique financial challenges women face and aims to engage them in financial discussions and decision-making, emphasizing the importance of taking control of their financial futures.

Audience value

The Purse provides valuable resources and insights tailored to women's financial needs, helping them navigate their financial journeys and become confident investors.

Format and cadence

Content formats
newsletter and podcast
Primary platform
Substack
Cadence
weekly

Availability

Guest pitch state
Not currently accepting

Audience and focus

Audience
Founders · Students

Flagship work and coverage

Flagship properties

The Purse publishes a weekly newsletter via Substack that offers curated financial news, personal finance tips, and investment information specifically for women. Additionally, they host a podcast available on their website.

Connected ecosystem

Continue from The Purse

These links use structured organization type, sector, and regional relationships. They do not imply endorsement or commercial similarity.

Common questions

What to know about The Purse

Upseed classifies The Purse under the Community organization type. Its current public profile includes community and publisher capabilities.

Next step

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Return to the organization index or continue through a verified sector, place, peer, or program connected to this profile.

Source and update disclosure

Know what this page is based on

Source basis

Public organization and program material, official websites, and structured Upseed records.

Last reviewed

March 16, 2026

Known limits

Capability profiles appear only when a structured public profile also contains decision-useful role evidence. Terms and availability can change.

Upseed is an independent guide. It is not affiliated with or endorsed by the organization described on this page.