Organization · Venture Capital
Rose Capital
Rose Capital is an investment firm based in Greenwich, Connecticut, specializing in the global legal cannabis sector. The firm partners with management teams to provide strategic capital and foster growth-oriented operating partnerships.
Overview
What Rose Capital does
What Rose Capital is
Rose Capital is an investment firm based in Greenwich, Connecticut, specializing in the global legal cannabis sector. The firm partners with management teams to provide strategic capital and foster growth-oriented operating partnerships.
How it participates in the startup ecosystem
The current public profile supports funder capabilities. Each capability below is shown separately so organization identity and role-specific information do not get conflated.
Operational profile
Organization status and context
Organization status describes the entity itself. Funding and program availability appear within the relevant capability profile.
- Operational status
- Active
- Organization type
- Venture Capital
- Founded
- Founded in 2009
- Approximate age
- About 17 years
- Structured capabilities
- Funder
- Last reviewed
- April 10, 2026
Official channels
Find Rose Capital elsewhere
Open the official website or a supported primary organization account.
Capability profile
Rose Capital as a funder
Investment thesis
Rose Capital focuses exclusively on the global legal cannabis sector, investing in operators across four verticals: consumer packaged goods, data & analytics, distribution & logistics, and ancillary products. The firm partners with management teams as a strategic capital provider, fostering growth-oriented operating partnerships.
Focus narrative
Rose Capital invests in three primary verticals within the cannabis industry: data & analysis, distribution & logistics, and consumer packaged goods & ancillary products. The firm employs a long-term, value-oriented investment strategy, creating bespoke investment structures tailored to the needs of cannabis operators.
Value beyond capital
Rose Capital adds value to its portfolio companies by providing strategic capital and fostering growth-oriented partnerships. The firm works closely with management teams to tailor investment structures that meet their specific needs, ensuring alignment and support for long-term success.
Focus and fit
- Stages
- Growth Equity
- Regions
- United States
Availability
- Currently deploying
- Yes
Portfolio and track record
- Recorded portfolio count
- 16
Portfolio context
Notable portfolio companies include: Défoncé: A purveyor of fine cannabis-infused confections based in Oakland, CA. Beezle Brands: Produces a range of concentrated cannabis products for medical and adult-use markets. Mary's Nutritionals: Offers innovative CBD products in the full-spectrum industrial hemp product industry. Mary's Medicinals: Known for its patented transdermal patch and gel formulations. BioTrackTHC: Provides software tracking solutions for the cannabis production lifecycle. Eaze: An on-demand delivery service for cannabis products in California and Oregon. NCS: Offers tools for regulatory agencies and financial institutions to prevent fraud. Thrive AgriTech: Develops advanced LED grow lighting technology for indoor farming. Mary's TAILS: Focuses on cannabinoid formulas for pet health. Rebel Coast Winery: Introduced the first cannabis-infused, alcohol-removed beverage. Dixie: Provides a range of cannabis products, including edibles and topicals. BR Brands: A CPG platform focused on amalgamating cannabis brands. Helix TCS: Offers software, data, and security solutions for the cannabis supply chain. Therabis: Develops hemp-based supplements for pets. WAYV: An automated supply chain logistics platform for the cannabis industry. Forian: A healthcare data and analytics platform formed from a merger in 2019. BellRock: A cannabis CPG platform resulting from a merger between BR Brands and Dixie Brands.
Common questions
What to know about Rose Capital
Upseed classifies Rose Capital under the Venture Capital organization type. Its current public profile includes funder capabilities.
Source and update disclosure
Know what this page is based on
Source basis
Public organization and program material, official websites, and structured Upseed records.
Last reviewed
April 10, 2026
Known limits
Capability profiles appear only when a structured public profile also contains decision-useful role evidence. Terms and availability can change.
Upseed is an independent guide. It is not affiliated with or endorsed by the organization described on this page.