Organization · Venture Capital
Passive Impact
Passive Impact is a US-based investment organization focused on making impactful investments in real estate, technology, and consumer packaged goods (CPG) that yield positive social and environmental outcomes.
Overview
What Passive Impact does
What Passive Impact is
Passive Impact is a US-based investment organization focused on making impactful investments in real estate, technology, and consumer packaged goods (CPG) that yield positive social and environmental outcomes.
How it participates in the startup ecosystem
The current public profile supports funder capabilities. Each capability below is shown separately so organization identity and role-specific information do not get conflated.
Operational profile
Organization status and context
Organization status describes the entity itself. Funding and program availability appear within the relevant capability profile.
- Operational status
- Active
- Organization type
- Venture Capital
- Structured capabilities
- Funder
- Last reviewed
- March 26, 2026
Official channels
Find Passive Impact elsewhere
Open the official website or a supported primary organization account.
Capability profile
Passive Impact as a funder
Investment thesis
Passive Impact aims to make investments that yield positive social and environmental impacts, focusing on opportunities that align with Environmental, Social, and Governance (ESG) criteria.
Focus narrative
Passive Impact invests in socially responsible and sustainable opportunities, focusing on sectors such as Consumer Packaged Goods (CPG), Real Estate, Health and Wellness, and Technology Startups. Their investment strategy is guided by ESG criteria, ensuring that their investments contribute positively to society and the environment.
Value beyond capital
Passive Impact provides a transparent investment platform that aligns with social and environmental values, focusing on opportunities that yield positive impacts. They emphasize local investments and adhere to ESG criteria, ensuring that their portfolio companies contribute to sustainable development.
Focus and fit
- Sectors
- ConsumerHealthcare
- Regions
- United States
Availability
- Currently deploying
- Not published
Portfolio and track record
- Recorded portfolio count
- 15
Portfolio context
Notable portfolio companies include Beekeeper's Naturals, Good Culture, KOS, Nutrabolt (C4 Energy Drink), Nécessaire, Outer Aisle, OSEA, Recess, Thrive Market, The Farmers Dog, WhistlePig, Once Upon A Farm, Poppi, Native Pet, Made By Nacho, Topicals, and Madira Gymkhana Fine Foods. In Real Estate, they have invested in Single-Family Rentals, Multi-Family Rentals, Opportunity Zones, Commercial Hospitality, Warehouse, Public Storage, and Eco Developments. In Technology, their investments include Automation Anywhere, Cue Health, Noom, Obe, and Whoop.
Common questions
What to know about Passive Impact
Upseed classifies Passive Impact under the Venture Capital organization type. Its current public profile includes funder capabilities.
Source and update disclosure
Know what this page is based on
Source basis
Public organization and program material, official websites, and structured Upseed records.
Last reviewed
March 26, 2026
Known limits
Capability profiles appear only when a structured public profile also contains decision-useful role evidence. Terms and availability can change.
Upseed is an independent guide. It is not affiliated with or endorsed by the organization described on this page.