Organization · Venture Studio

One Way Labs

One Way Labs is an Atlanta-based venture studio that partners with non-technical founders to build software in exchange for equity. They focus on tech-enabled companies with strong revenue models.

Venture StudioFunderProgram host

Overview

What One Way Labs does

What One Way Labs is

One Way Labs is an Atlanta-based venture studio that partners with non-technical founders to build software in exchange for equity. They focus on tech-enabled companies with strong revenue models.

How it participates in the startup ecosystem

The current public profile supports funder and program host capabilities. Each capability below is shown separately so organization identity and role-specific information do not get conflated.

Operational profile

Organization status and context

Organization status describes the entity itself. Funding and program availability appear within the relevant capability profile.

Operational status
Active
Organization type
Venture Studio
Structured capabilities
Funder · Program host
Last reviewed
April 24, 2026
What Venture studio means

A venture studio is an organization that systematically creates new startups by generating or sourcing ideas, validating them, building early products, recruiting founders or operators, providing shared resources, and retaining meaningful equity in the companies it helps create.

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Official channels

Find One Way Labs elsewhere

Open the official website or a supported primary organization account.

Capability profile

One Way Labs as a funder

Investment thesis

One Way Labs supports early-stage startups led by non-technical founders with deep domain expertise, focusing on tech-enabled companies with strong revenue models.

Focus narrative

One Way Labs invests in early-stage startups, particularly those led by founders lacking technical skills but possessing substantial domain expertise. The organization emphasizes the importance of strong revenue models and founder-market fit, aiming to support tech-enabled companies rather than traditional tech startups. Their services include acting as a virtual CTO and assisting companies in raising follow-on capital.

Value beyond capital

One Way Labs adds value to its portfolio companies by providing technical expertise as a virtual CTO, helping founders navigate the complexities of software development. They also assist in raising follow-on capital, ensuring that startups have the resources needed to grow and succeed.

Focus and fit

Stages
Pre-seed · Seed · Seed+
Sectors
SaaS · Consumer · Gaming · Healthcare

Availability

Currently deploying
Yes

Portfolio and track record

Recorded portfolio count
6

Portfolio context

Notable portfolio companies include: Tera: A platform project. BlushUp: A service-oriented project. Audition Rush: An entertainment-focused project. Ocean Service Center: A service-oriented project. Regency Games: A gaming project. Brown Skin Games: A gaming project. Heir Crown: A platform project.

Capability profile

One Way Labs as a program host

Program thesis

One Way Labs is a venture accelerator founded to support early-stage startups, particularly those led by non-technical founders with deep domain expertise.

Focus narrative

One Way Labs invests in early-stage startups, particularly those led by founders who are not technically skilled but have substantial industry expertise. The organization emphasizes supporting tech-enabled companies with strong revenue models and founder-market fit, providing services such as technical guidance and assistance in raising follow-on capital.

Value and support

One Way Labs offers mentorship, technical guidance, and support in raising capital, acting as an external CTO for non-technical founders. They provide a collaborative environment to help startups develop their products and business strategies effectively.

Availability

Application state
Not published

Alumni and track record

Alumni context

Notable portfolio companies include Tera, a platform project; BlushUp, a service-oriented project; Audition Rush, focused on entertainment; Ocean Service Center, a service-oriented project; Regency Games, a gaming project; Brown Skin Games, another gaming project; and Heir Crown, a platform project.

Common questions

What to know about One Way Labs

Upseed classifies One Way Labs under the Venture Studio organization type. Its current public profile includes funder and program host capabilities.

Next step

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Source and update disclosure

Know what this page is based on

Source basis

Public organization and program material, official websites, and structured Upseed records.

Last reviewed

April 24, 2026

Known limits

Capability profiles appear only when a structured public profile also contains decision-useful role evidence. Terms and availability can change.

Upseed is an independent guide. It is not affiliated with or endorsed by the organization described on this page.