
Organization · Family Office
Lance East Office
Lance East Office is a family office based in Perth, Australia, managing the private assets and investments of entrepreneur Laurence Escalante. It focuses on diverse investment opportunities across various sectors including gaming, real estate, and early-stage ventures.
Overview
What Lance East Office does
What Lance East Office is
Lance East Office is a family office based in Perth, Australia, managing the private assets and investments of entrepreneur Laurence Escalante. It focuses on diverse investment opportunities across various sectors including gaming, real estate, and early-stage ventures.
How it participates in the startup ecosystem
The current public profile supports funder capabilities. Each capability below is shown separately so organization identity and role-specific information do not get conflated.
Operational profile
Organization status and context
Organization status describes the entity itself. Funding and program availability appear within the relevant capability profile.
- Operational status
- Active
- Organization type
- Family Office
- Founded
- Founded in 2021
- Approximate age
- About 5 years
- Structured capabilities
- Funder
- Last reviewed
- March 28, 2026
Official channels
Find Lance East Office elsewhere
Open the official website or a supported primary organization account.
Capability profile
Lance East Office as a funder
Investment thesis
Lance East Office focuses on managing and growing private interests, investments, and philanthropic activities of its founder, Laurence Escalante.
Focus narrative
Lance East Office invests in a diverse range of opportunities, including private equity, real estate, early-stage ventures, and alternative assets. Their investment sectors include gaming, retail, online services, automotive, and racing.
Portfolio and track record
- Recorded portfolio count
- 9
Portfolio context
Notable portfolio companies include Virtual Gaming Worlds (VGW), a technology company and creator of online social games; Car Expert, an online automotive publisher in Australia; We Money, a financial wellness platform aimed at helping Australians manage debt; Bae Juice, a retail company that manufactures hangover prevention juice; Icetana, a SaaS company specializing in video analytics technology for security; Leadr Pets, a pet health and wellness business; Lance East Exotics, a luxury motor dealership; Beyond Custom, an automotive company specializing in custom vehicles; and Arise Racing, a motorsports team competing in various racing events.
Connected ecosystem
Continue from Lance East Office
These links use structured organization type, sector, and regional relationships. They do not imply endorsement or commercial similarity.
Same organization type
Structured regional focus
Common questions
What to know about Lance East Office
Upseed classifies Lance East Office under the Family Office organization type. Its current public profile includes funder capabilities.
Source and update disclosure
Know what this page is based on
Source basis
Public organization and program material, official websites, and structured Upseed records.
Last reviewed
March 28, 2026
Known limits
Capability profiles appear only when a structured public profile also contains decision-useful role evidence. Terms and availability can change.
Upseed is an independent guide. It is not affiliated with or endorsed by the organization described on this page.