Organization · Venture Capital
Frog Capital
Frog Capital is a London-based venture capital firm specializing in software scale-ups across Europe. They focus on investing in purpose-led companies that generate significant annual recurring revenue and provide operational support to enhance growth.
Overview
What Frog Capital does
What Frog Capital is
Frog Capital is a London-based venture capital firm specializing in software scale-ups across Europe. They focus on investing in purpose-led companies that generate significant annual recurring revenue and provide operational support to enhance growth.
How it participates in the startup ecosystem
The current public profile supports funder and publisher capabilities. Each capability below is shown separately so organization identity and role-specific information do not get conflated.
Operational profile
Organization status and context
Organization status describes the entity itself. Funding and program availability appear within the relevant capability profile.
- Operational status
- Active
- Organization type
- Venture Capital
- Founded
- Founded in 2010
- Approximate age
- About 16 years
- Structured capabilities
- Funder · Publisher
- Last reviewed
- April 9, 2026
Official channels
Find Frog Capital elsewhere
Open the official website or a supported primary organization account.
Capability profile
Frog Capital as a funder
Investment thesis
Frog Capital invests in purpose-led software scale-ups in Europe, focusing on operational support to drive positive growth and sustainability.
Focus narrative
Frog Capital specializes in investing in European software companies, particularly those that are purpose-driven. Their investment strategy emphasizes operational support, providing resources and expertise to help these companies grow and succeed at various stages of their development.
Value beyond capital
Frog Capital adds value to its portfolio companies through hands-on operational support, including senior recruitment, CEO peer introductions, and access to a broad network. Their Scale-Up Methodology provides toolkits, podcasts, and resources designed to assist software companies in their growth journey.
Terms and economics
- Typical check
- $5,000,000–$20,000,000
Focus and fit
- Stages
- Series B · Growth Equity
- Sectors
- Digital Infrastructure
- Regions
- Europe
Availability
- Currently deploying
- Yes
Portfolio and track record
- Recorded portfolio count
- 60
Portfolio context
Frog Capital has invested in notable companies such as: Oxford Medical Simulation (OMS): A virtual reality platform for healthcare training. Evotix: A health and safety software provider. Housfy: A digital property platform in Spain. Clue Software: An investigation and intelligence software platform. Modulr: A payments as a service API platform. Winningtemp: An employee engagement software company. Caspar: A digital aftercare platform in Germany. Genasys: A digital platform for insurance businesses. Vulog: A shared mobility platform. Sofatutor: A digital education platform in Germany.
Capability profile
Frog Capital as a publisher
Editorial focus
Frog Capital is a venture capital firm based in London, focused on investing in purpose-led software scale-ups in Europe. The organization was founded to support companies that prioritize positive growth and sustainability. Their investment strategy emphasizes operational support and expertise to help these companies scale effectively.
Audience value
Frog Capital aims to support software companies in their growth journey by offering operational expertise, resources, and a network to help them scale effectively.
Format and cadence
- Content formats
- podcast and blog
Availability
- Guest pitch state
- Not currently accepting
Audience and focus
- Audience
- Founders · Investors
- Sectors
- Digital Infrastructure
- Regions
- Europe
Flagship work and coverage
Flagship properties
Frog Capital produces a podcast titled 'How to Scale,' which features insights from industry leaders, along with toolkits and articles that provide practical resources and insights on scaling, leadership, and industry trends.
Notable coverage
Frog Capital has been endorsed by the UK ScaleUp Institute as an exemplar of a 'scaleup partner,' recognized for providing hands-on operational support beyond capital.
Common questions
What to know about Frog Capital
Upseed classifies Frog Capital under the Venture Capital organization type. Its current public profile includes funder and publisher capabilities.
Source and update disclosure
Know what this page is based on
Source basis
Public organization and program material, official websites, and structured Upseed records.
Last reviewed
April 9, 2026
Known limits
Capability profiles appear only when a structured public profile also contains decision-useful role evidence. Terms and availability can change.
Upseed is an independent guide. It is not affiliated with or endorsed by the organization described on this page.