Organization · Private Equity
Fresh Equity
Fresh Equity is an independent, owner-managed private investment business based in Knowle, Solihull, UK. It specializes in providing tailored equity funding solutions for small and medium-sized enterprises (SMEs).
Overview
What Fresh Equity does
What Fresh Equity is
Fresh Equity is an independent, owner-managed private investment business based in Knowle, Solihull, UK. It specializes in providing tailored equity funding solutions for small and medium-sized enterprises (SMEs).
How it participates in the startup ecosystem
The current public profile supports funder capabilities. Each capability below is shown separately so organization identity and role-specific information do not get conflated.
Operational profile
Organization status and context
Organization status describes the entity itself. Funding and program availability appear within the relevant capability profile.
- Operational status
- Active
- Organization type
- Private Equity
- Founded
- Founded in 2009
- Approximate age
- About 17 years
- Structured capabilities
- Funder
- Last reviewed
- March 5, 2026
Official channels
Find Fresh Equity elsewhere
Open the official website or a supported primary organization account.
Capability profile
Fresh Equity as a funder
Investment thesis
Fresh Equity focuses on investing in small and medium-sized enterprises with an enterprise value of less than £10 million. They provide tailored equity funding solutions across various stages of investment, aiming to foster growth through strategic expertise.
Focus narrative
Fresh Equity invests in SMEs with an enterprise value of less than £10 million, typically providing equity investments ranging from £0.5 million to £5 million. The organization is interested in various stages of investment, including early-stage funding, development capital, management buyouts (MBOs), and management buy-ins (MBIs). Their sector preferences include Specialist Engineering (Automation & Robotics, Process Controls), Technology & Telecoms, Software as a Service (SaaS), and Environmental Control.
Terms and economics
- Typical check
- $500,000–$5,000,000
Focus and fit
- Regions
- United Kingdom
Availability
- Currently deploying
- Not published
Portfolio and track record
- Recorded portfolio count
- 6
Portfolio context
Notable investments by Fresh Equity include: MCS Control Systems: Invested in 2013, 2018, and 2019, raising £2.0 million. The company specializes in projects related to water treatment, logistics, and various industrial sectors. Measure My Energy: Invested in 2019, raising £0.6 million. The company designs and manufactures intelligent energy meters that provide real-time data on energy consumption. Mechtech Automation Group: Invested in 2020, raising £4.0 million. This company designs and installs automated production systems across multiple sectors. TFM Networks Ltd: Invested in 2011, 2013, and 2017, raising £7.0 million. TFM provides secure connectivity solutions for businesses. Total Control Pro: Invested in 2019, raising £0.5 million. This company offers a cloud-based production tracking system. Troika Systems Ltd: Invested in 2018, with undisclosed funding. Troika develops quality control systems for the print industry.
Common questions
What to know about Fresh Equity
Upseed classifies Fresh Equity under the Private Equity organization type. Its current public profile includes funder capabilities.
Source and update disclosure
Know what this page is based on
Source basis
Public organization and program material, official websites, and structured Upseed records.
Last reviewed
March 5, 2026
Known limits
Capability profiles appear only when a structured public profile also contains decision-useful role evidence. Terms and availability can change.
Upseed is an independent guide. It is not affiliated with or endorsed by the organization described on this page.