Organization · Venture Capital

Forecast Labs

Forecast Labs is a New York City-based venture capital firm and startup studio affiliated with Comcast NBCUniversal, specializing in high-growth consumer and internet technology companies from pre-seed to growth stages.

Venture CapitalFunder

Overview

What Forecast Labs does

What Forecast Labs is

Forecast Labs is a New York City-based venture capital firm and startup studio affiliated with Comcast NBCUniversal, specializing in high-growth consumer and internet technology companies from pre-seed to growth stages.

How it participates in the startup ecosystem

The current public profile supports funder capabilities. Each capability below is shown separately so organization identity and role-specific information do not get conflated.

Operational profile

Organization status and context

Organization status describes the entity itself. Funding and program availability appear within the relevant capability profile.

Operational status
Active
Organization type
Venture Capital
Structured capabilities
Funder
Last reviewed
May 5, 2026

Official channels

Find Forecast Labs elsewhere

Open the official website or a supported primary organization account.

Capability profile

Forecast Labs as a funder

Investment thesis

Forecast Labs believes that profitable customers, not just capital, are essential for scaling a business. They leverage TV advertising and performance marketing to acquire customers for portfolio companies, earning equity over time based on customer delivery.

Focus narrative

Forecast Labs invests in a diverse range of sectors including Digital Health, Marketplaces, FinTech, Consumer Services, HR Tech, Prop Tech, and Energy & Climate. The organization operates as a venture catalyst, utilizing its distribution advantage to help portfolio companies achieve profitable revenue growth through effective customer acquisition strategies.

Value beyond capital

Forecast Labs adds value to its portfolio companies by driving customer acquisition through innovative marketing strategies, particularly leveraging TV advertising. This approach not only helps in scaling businesses but also aligns the interests of founders and investors, fostering a collaborative environment focused on profitable growth.

Focus and fit

Stages
Pre-seed · Seed · Series A · Series B · Growth Equity

Availability

Currently deploying
Not published

Portfolio and track record

Recorded portfolio count
10
Recorded notable exits
Acorns and Instacart

Portfolio context

Wander: Luxury vacation home rentals with hotel-grade amenities and concierge service. Smalls: Provides fresh, human-grade meals for cats, delivered directly to customers. Tovala: Fresh meal delivery service paired with a smart oven. Public: A social investing platform offering a range of assets. Bartesian: An award-winning cocktail maker for home use. Outcomes4Me: A free cancer care management service. Nurx: Offers accessible and personalized specialty healthcare. Hive Brands: Provides ethically sourced and sustainable products. Acorns: Specializes in microinvesting and robo-investing. Blueland: Focuses on sustainable cleaning products that reduce single-use plastic.

Common questions

What to know about Forecast Labs

Upseed classifies Forecast Labs under the Venture Capital organization type. Its current public profile includes funder capabilities.

Next step

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Source and update disclosure

Know what this page is based on

Source basis

Public organization and program material, official websites, and structured Upseed records.

Last reviewed

May 5, 2026

Known limits

Capability profiles appear only when a structured public profile also contains decision-useful role evidence. Terms and availability can change.

Upseed is an independent guide. It is not affiliated with or endorsed by the organization described on this page.