Organization · Venture Capital

Cross Creek

Cross Creek is a venture capital firm based in Salt Lake City, Utah, specializing in late-stage growth equity and fund-of-funds investments. The firm focuses on companies transitioning from private to public markets.

Venture CapitalFunderAllocator

Overview

What Cross Creek does

What Cross Creek is

Cross Creek is a venture capital firm based in Salt Lake City, Utah, specializing in late-stage growth equity and fund-of-funds investments. The firm focuses on companies transitioning from private to public markets.

How it participates in the startup ecosystem

The current public profile supports funder and allocator capabilities. Each capability below is shown separately so organization identity and role-specific information do not get conflated.

Operational profile

Organization status and context

Organization status describes the entity itself. Funding and program availability appear within the relevant capability profile.

Operational status
Active
Organization type
Venture Capital
Founded
Founded in 2006
Approximate age
About 20 years
Structured capabilities
Funder · Allocator
Last reviewed
April 25, 2026

Official channels

Find Cross Creek elsewhere

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Capability profile

Cross Creek as a funder

Investment thesis

Cross Creek focuses on investing in late-stage growth companies with proven business models and exceptional management teams, facilitating their transition from private to public markets.

Focus narrative

Cross Creek invests primarily in late-stage growth companies that demonstrate potential for near-term liquidity and attractive internal rates of return (IRR). The firm targets Series C and later rounds in venture-backed companies, as well as positions in top-tier venture funds through its fund-of-funds strategy.

Value beyond capital

Cross Creek adds value to its portfolio companies by leveraging its extensive network and expertise in guiding companies through the transition to public markets. The firm provides strategic support and resources to help companies achieve their growth objectives.

Focus and fit

Stages
Series C · Series D · Pre-IPO · Growth Equity

Availability

Currently deploying
Yes

Portfolio and track record

Recorded portfolio count
116
Recorded notable exits
HubSpot, DocuSign, Angi, Sourcefire, and Tubemogul

Portfolio context

Notable portfolio companies include HubSpot, DocuSign, Angi, Gusto, and Scopely, among others. The firm has also invested in cybersecurity companies like Pindrop and Dataminr, as well as healthcare firms such as Accolade and Fluidigm.

Capability profile

Cross Creek as an allocator

Allocator mandate

Cross Creek employs two complementary strategies: direct growth investments in late-stage (pre-IPO) companies and fund investments as a fund-of-funds in top-tier venture funds. The firm has a strong track record of identifying businesses with sustainable long-term growth prospects.

Focus narrative

Cross Creek is an investment firm focused on investing in venture-backed growth companies that have innovative products, proven business models, and exceptional management teams. The firm aims to facilitate the transition of these companies from private to public markets, targeting those with potential for near-term liquidity and attractive internal rates of return.

Value and partnership

Cross Creek adds value to fund managers through its extensive network and experience in facilitating transitions to public markets, as well as through its dual strategy of direct investments and fund-of-funds positions.

Commitment profile

Assets under management
$1,500,000,000

Availability and engagement

Proposal state
Accepting
Direct co-investment
Yes
Decision cycle
quarterly

Mandate and fit

Fund stages
Growth · Late Stage
Asset classes
Growth Equity · Venture
Vintage preference
emerging

Portfolio context

Portfolio context

Cross Creek has made over 100 portfolio investments, resulting in 27 IPOs and 36 M&A exits. Notable portfolio companies include HubSpot, Gusto, DocuSign, Angi, Scopely, and Sourcefire.

Common questions

What to know about Cross Creek

Upseed classifies Cross Creek under the Venture Capital organization type. Its current public profile includes funder and allocator capabilities.

Next step

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Source and update disclosure

Know what this page is based on

Source basis

Public organization and program material, official websites, and structured Upseed records.

Last reviewed

April 25, 2026

Known limits

Capability profiles appear only when a structured public profile also contains decision-useful role evidence. Terms and availability can change.

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