Organization · Incubator

Creatielab

Creatielab is an incubator that develops consumer products aimed at enhancing everyday life. Founded in 2013, it focuses on innovative solutions like the LEKKER Coffeefilter and Berry The Pet.

IncubatorProgram host

Overview

What Creatielab does

What Creatielab is

Creatielab is an incubator that develops consumer products aimed at enhancing everyday life. Founded in 2013, it focuses on innovative solutions like the LEKKER Coffeefilter and Berry The Pet.

How it participates in the startup ecosystem

The current public profile supports program host capabilities. Each capability below is shown separately so organization identity and role-specific information do not get conflated.

Operational profile

Organization status and context

Organization status describes the entity itself. Funding and program availability appear within the relevant capability profile.

Operational status
Active
Organization type
Incubator
Founded
Founded in 2013
Approximate age
About 13 years
Structured capabilities
Program host
Last reviewed
April 12, 2026
What Incubator means

An incubator is a support environment for turning a nascent idea or early company into a startup that is more ready for customers, funding, or an accelerator.

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Official channels

Find Creatielab elsewhere

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Capability profile

Creatielab as a program host

Program thesis

Creatielab focuses on making good ideas visible through impactful storytelling, leveraging over 25 years of experience in public relations and marketing.

Focus narrative

Creatielab specializes in public relations, marketing, entrepreneurship, innovation, and strategy. The organization aims to help companies and brands become visible through actionable strategies and creative ideas.

Value and support

Creatielab offers expertise in public relations and marketing, helping clients develop actionable strategies and creative ideas to enhance their visibility in the market.

Availability

Application state
Not published

Alumni and track record

Alumni context

Notable projects include Vertigo 6, a PR and marketing agency that has worked with brands such as EA, Logitech, Ubisoft, OnePlus, TCL, and Disney; Codemasters, where Mike Hendrixen served as Marketing & PR Director for games like Formula 1 and The Lord of the Rings Online; and Lekker Koffiefilter, which won the public award for Gelderse Entrepreneur of the Year.

Common questions

What to know about Creatielab

Upseed classifies Creatielab under the Incubator organization type. Its current public profile includes program host capabilities.

Next step

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Source and update disclosure

Know what this page is based on

Source basis

Public organization and program material, official websites, and structured Upseed records.

Last reviewed

April 12, 2026

Known limits

Capability profiles appear only when a structured public profile also contains decision-useful role evidence. Terms and availability can change.

Upseed is an independent guide. It is not affiliated with or endorsed by the organization described on this page.