Organization · Venture Capital
Cloud Capital AB
Cloud Capital AB is a Stockholm-based investment firm specializing in hybrid financing solutions for SaaS companies, offering both equity and non-dilutive growth loans. Founded in 2017, it focuses on supporting businesses in the scaling phase.
Overview
What Cloud Capital AB does
What Cloud Capital AB is
Cloud Capital AB is a Stockholm-based investment firm specializing in hybrid financing solutions for SaaS companies, offering both equity and non-dilutive growth loans. Founded in 2017, it focuses on supporting businesses in the scaling phase.
How it participates in the startup ecosystem
The current public profile supports funder and community and publisher capabilities. Each capability below is shown separately so organization identity and role-specific information do not get conflated.
Operational profile
Organization status and context
Organization status describes the entity itself. Funding and program availability appear within the relevant capability profile.
- Operational status
- Active
- Organization type
- Venture Capital
- Founded
- Founded in 2017
- Approximate age
- About 9 years
- Structured capabilities
- Funder · Community · Publisher
- Last reviewed
- April 24, 2026
Official channels
Find Cloud Capital AB elsewhere
Open the official website or a supported primary organization account.
Capability profile
Cloud Capital AB as a funder
Investment thesis
Cloud Capital AB focuses on providing tailored financing solutions for SaaS companies, emphasizing a hybrid model of equity and debt financing that allows founders to retain ownership and control.
Focus narrative
Cloud Capital invests exclusively in SaaS companies, providing capital through loans, equity, or a combination of both. The organization emphasizes a balanced approach to growth and profitability, enabling entrepreneurs to access necessary funding without sacrificing control over their businesses.
Value beyond capital
Cloud Capital adds value to its portfolio companies by providing flexible financing options that cater to their unique growth needs. The firm emphasizes founder control and decision-making, ensuring that entrepreneurs can lead their companies effectively while accessing the necessary capital for scaling.
Terms and economics
- Typical check
- $250,000–$1,000,000
Focus and fit
- Stages
- Seed · Growth Equity
- Sectors
- SaaS & Cloud Software
Availability
- Currently deploying
- Yes
Portfolio and track record
- Recorded portfolio count
- 5
Portfolio context
Cloud Capital has invested in several notable SaaS companies, including: Scrive: A leader in electronic signing solutions in the Nordics, known for innovations in workflow automation and digital identity authentication. &Frankly: Develops tools to enhance employee engagement and well-being, focusing on workplace culture improvement. Kundo: Specializes in digital customer service solutions for both Swedish and international clients. Bitlog: Offers a cloud-based warehouse management system for e-commerce and retail, with a strong Scandinavian customer base. Loop54: Provides AI-driven search solutions for e-commerce, enhancing product search capabilities for retailers.
Capability profile
Cloud Capital AB as a community
Community overview
Cloud Capital AB was founded in 2017 and is based in Stockholm, Sweden. The organization focuses on providing financing solutions tailored for Software as a Service (SaaS) companies, particularly those in the scaling phase. It operates as a hybrid between venture capital and lending, offering both equity and debt financing options.
Community focus
Cloud Capital invests exclusively in SaaS companies, providing capital in the form of loans, equity, or a combination of both. The organization emphasizes a balanced approach to growth and profitability, allowing entrepreneurs to maintain ownership and control over their businesses while accessing necessary funding.
Membership
- Recorded members
- 600
- Pricing models
- free
Format and cadence
- Modality
- online
- Schedule
- rolling-admissions
- Commitment
- light
Availability
- Membership state
- Accepting
Audience and fit
- Audience
- Founders · Investors
- Benefits
- network-access
- Program types
- community
- Selection criteria
- open
- Stages
- Seed · Seed+
- Sectors
- SaaS & Cloud Software
Community activity
Notable members
Johan Crona, Founder — Serial entrepreneur and investor. Previously Investment Director at Almi Invest Stockholmsfond. Founded the Stockholm SaaS Network (600+ members).
Capability profile
Cloud Capital AB as a publisher
Editorial focus
Cloud Capital AB specializes in providing tailored financing solutions for Software as a Service (SaaS) companies, particularly those in the scaling phase. The organization combines equity and debt financing options, emphasizing a balanced approach to growth and profitability. This allows entrepreneurs to maintain ownership and control while accessing necessary funding.
Audience value
Cloud Capital offers a unique financing model that allows SaaS founders to retain significant ownership and decision-making authority while providing the necessary capital for growth. Their hybrid approach caters specifically to the unique economics of SaaS businesses.
Format and cadence
- Content formats
- podcast and research-report
- Primary platform
- Spotify
Availability
- Guest pitch state
- Not currently accepting
Audience and focus
- Audience
- Founders · Investors
- Sectors
- SaaS & Cloud Software
Flagship work and coverage
Flagship properties
Cloud Capital runs the SaaS-podden, a Swedish podcast focused on SaaS topics, and has authored the Swedish SaaS Report, which provides insights into the SaaS landscape.
Notable coverage
Cloud Capital has been recognized in various platforms, including EU-Startups and Nordic 9 VC database, and is listed among the Top 50 SaaS VC Funds in Sweden by Shizune.
Common questions
What to know about Cloud Capital AB
Upseed classifies Cloud Capital AB under the Venture Capital organization type. Its current public profile includes funder, community, and publisher capabilities.
Source and update disclosure
Know what this page is based on
Source basis
Public organization and program material, official websites, and structured Upseed records.
Last reviewed
April 24, 2026
Known limits
Capability profiles appear only when a structured public profile also contains decision-useful role evidence. Terms and availability can change.
Upseed is an independent guide. It is not affiliated with or endorsed by the organization described on this page.