Organization · Private Equity

Arrowroot Capital Management

Arrowroot Capital Management is a growth equity firm based in the U.S. that specializes in providing tailored capital solutions to emerging software companies. With offices in Miami and Los Angeles, it focuses on investments ranging from $10 million to over $100 million.

Private EquityFunder

Overview

What Arrowroot Capital Management does

What Arrowroot Capital Management is

Arrowroot Capital Management is a growth equity firm based in the U.S. that specializes in providing tailored capital solutions to emerging software companies. With offices in Miami and Los Angeles, it focuses on investments ranging from $10 million to over $100 million.

How it participates in the startup ecosystem

The current public profile supports funder capabilities. Each capability below is shown separately so organization identity and role-specific information do not get conflated.

Operational profile

Organization status and context

Organization status describes the entity itself. Funding and program availability appear within the relevant capability profile.

Operational status
Active
Organization type
Private Equity
Founded
Founded in 2014
Approximate age
About 12 years
Structured capabilities
Funder
Last reviewed
April 26, 2026

Official channels

Find Arrowroot Capital Management elsewhere

Open the official website or a supported primary organization account.

Capability profile

Arrowroot Capital Management as a funder

Investment thesis

Arrowroot Capital provides flexible growth capital and operational support to software companies needing assistance with scaling, sales acceleration, and add-on acquisitions.

Focus narrative

Arrowroot Capital invests globally in leading software companies, focusing on sales acceleration, operational scaling, and add-on growth. The firm engages in both minority and majority investments, with initial check sizes ranging from $10 million to over $100 million. Their investment strategy encompasses a wide range of primary and secondary transactions across various sectors within the software industry.

Value beyond capital

Arrowroot Capital adds value to its portfolio companies by providing operational support and strategic guidance, helping them scale effectively and achieve successful outcomes. The firm emphasizes alignment with founders and management teams, preserving control when appropriate, and supporting companies through growth and liquidity events.

Terms and economics

Typical check
$10,000,000–$100,000,000

Focus and fit

Stages
Growth Equity · Series A · Series B · Series C · Series D
Sectors
SaaS · Cybersecurity · Adtech · E-commerce
Regions
Global

Availability

Currently deploying
Yes

Portfolio and track record

Recorded portfolio count
30
Recorded notable exits
Protecht, mParticle, and MedNet

Portfolio context

Arrowroot Capital has a diverse portfolio that includes notable companies such as Protecht, a risk and resilience software company; mParticle, a B2B customer data platform; and Fluent Commerce, an omnichannel order management company. Other portfolio highlights include SnapLogic, Agilence, and HammerTech, showcasing a strong presence in software solutions across various applications.

Connected ecosystem

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Common questions

What to know about Arrowroot Capital Management

Upseed classifies Arrowroot Capital Management under the Private Equity organization type. Its current public profile includes funder capabilities.

Next step

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Source and update disclosure

Know what this page is based on

Source basis

Public organization and program material, official websites, and structured Upseed records.

Last reviewed

April 26, 2026

Known limits

Capability profiles appear only when a structured public profile also contains decision-useful role evidence. Terms and availability can change.

Upseed is an independent guide. It is not affiliated with or endorsed by the organization described on this page.