Organization · Accelerator
21212
21212 is a startup accelerator based in Brazil that supports early-stage companies with mentoring, cash investments, and access to resources. It organizes events to connect startups with investors and facilitate networking.
Overview
What 21212 does
What 21212 is
21212 is a startup accelerator based in Brazil that supports early-stage companies with mentoring, cash investments, and access to resources. It organizes events to connect startups with investors and facilitate networking.
How it participates in the startup ecosystem
The current public profile supports funder and program host and event host capabilities. Each capability below is shown separately so organization identity and role-specific information do not get conflated.
Operational profile
Organization status and context
Organization status describes the entity itself. Funding and program availability appear within the relevant capability profile.
- Operational status
- Active
- Organization type
- Accelerator
- Structured capabilities
- Funder · Program host · Event host
- Last reviewed
- April 12, 2026
What Accelerator means
An accelerator is a structured, short-term program designed to speed up a startup's progress toward product-market fit, traction, fundraising, or scale.
Open the glossary entryOfficial channels
Find 21212 elsewhere
Open the official website or a supported primary organization account.
Capability profile
21212 as a funder
Investment thesis
21212 aims to assist early-stage digital startups in Brazil by providing intensive coaching, mentoring, and access to a network of investors.
Focus narrative
21212 focuses on investing in early-stage digital startups in Brazil. The organization aims to help these startups succeed during their critical early phases by providing intensive business and technology coaching, mentoring, and access to a network of investors and partners. The sectors of interest include e-commerce, social media, entertainment, and e-payment solutions.
Value beyond capital
21212 provides startups with intensive coaching, mentoring, and access to a network of investors, enhancing their chances of success in the competitive digital landscape.
Terms and economics
- Typical check
- $10,000
- Sweet spot
- $50,000
Focus and fit
- Stages
- Accelerator · Seed
- Sectors
- E-CommercePayments
- Regions
- Br · Latam
Availability
- Currently deploying
- Yes
Portfolio and track record
- Recorded portfolio count
- 9
- Recorded notable exits
- ZeroPaper
Portfolio context
Notable portfolio companies include: ZeroPaper: Acquired by Intuit, marking a significant success in the Brazilian digital market. Ainda Tem: An online marketplace for secondary market tickets in Brazil. Brandship: A digital agency. Bloompa: A solution aimed at improving e-commerce sales conversion rates through social behavior analysis. Craques.com: A social platform for soccer players and related professionals. Helpin: A service connecting users with trusted service providers. Igluu: An online personal chef service providing meal plans and ingredient delivery. iTrip: A platform connecting travelers with specialized agents for travel bookings. ResolveAí: A transportation solution connecting users with taxi services in Brazil.
Capability profile
21212 as a program host
Program thesis
21212 is a startup accelerator founded in 2011, based in Brazil, aiming to assist entrepreneurs in creating value within the growing Brazilian digital landscape.
Focus narrative
21212 focuses on investing in early-stage digital startups in Brazil, providing intensive business and technology coaching, mentoring, and access to a network of investors and partners. Key sectors of interest include e-commerce, social media, entertainment, and e-payment solutions.
Value and support
The program offers intensive coaching, mentoring, and access to a network of investors, along with R$ 50,000 in financial support for participating startups.
Terms and economics
- Indicative investment
- $10,000
Format and cadence
- Typical duration
- 20 weeks
- Cohorts per year
- 2
Availability
- Application state
- Accepting
Focus and fit
- Stages
- Seed
- Sectors
- E-CommerceFintech
- Regions
- Br · Latam
Alumni and track record
Alumni context
Notable portfolio companies include ZeroPaper, acquired by Intuit; Ainda Tem, an online marketplace for secondary market tickets; Brandship, a digital agency; Bloompa, a solution for improving e-commerce sales conversion; Craques.com, a social platform for soccer players; Helpin, connecting users with trusted service providers; Igluu, an online personal chef service; iTrip, connecting travelers with specialized agents; and ResolveAí, a transportation solution for taxi services.
Capability profile
21212 as an event host
Event focus
21212 focuses on investing in early-stage digital startups in Brazil. The organization aims to help these startups succeed during their critical early phases by providing intensive business and technology coaching, mentoring, and access to a network of investors and partners. The sectors of interest include e-commerce, social media, entertainment, and e-payment solutions.
Format narrative
21212 runs a seed acceleration program that lasts between four to six months, occurring twice a year. The program includes intensive coaching, mentoring, and access to a network of investors. Startups receive R$ 50,000 in financial support and can participate in an Investor's Demo Day at the end of the program.
Format and cadence
- Recurrence
- biannual
- Recorded ticket price
- $10,000
- Startups can present
- Yes
Availability
- Registration state
- Accepting
Audience and fit
- Selection criteria
- application
- Stages
- Pre-seed · Seed
- Audience
- Founders · Investors
- Sectors
- E-Commerce
- Regions
- Br · Latam
Common questions
What to know about 21212
Upseed classifies 21212 under the Accelerator organization type. Its current public profile includes funder, program host, and event host capabilities.
Source and update disclosure
Know what this page is based on
Source basis
Public organization and program material, official websites, and structured Upseed records.
Last reviewed
April 12, 2026
Known limits
Capability profiles appear only when a structured public profile also contains decision-useful role evidence. Terms and availability can change.
Upseed is an independent guide. It is not affiliated with or endorsed by the organization described on this page.